Post by account_disabled on Feb 22, 2024 7:07:56 GMT
Only thanks to activities such as online store positioning or paid advertising Google Ads Facebook Ads you will be able to compete with the largest stores on the market. In today's entry I will present the process of positioning an online store based on the PrestaShop system. You will learn what SEO activities you can perform on your own and what factors will affect the store's position in the Google search engine. I will also discuss the most important concepts regarding online stores built on the title CMS. I invite you to read! prestashop logo Prestashop What is PrestaShop? Before describing the methods that will allow you to effectively position a store based on the PrestaShop system it is worth answering the question Prestashop - what is it? and briefly discuss this system.
It is one of the most popular e-commerce. Prestashop is based on open source code which makes it free. A large community of programmers has emerged around the CMS in question creating new modules and add-ons to improve Netherlands Mobile Number the operation of the platform. This system is characterized by the fact that it is very easy to use . The administration panel is intuitive and even a person who has not had much experience with programming should be able to handle the basic configuration. The PrestaShop system also includes many functionalities that allow you to quickly and easily launch a basic online store. The developers also took care of functions that are related to the store's SEO more about which later in the article.
This system will be perfect for owners of small and medium-sized online stores . For larger numbers of products dedicated systems or platforms such as Magento or Shoper will work better . SEO optimization of the PrestaShop store - administration panel You can optimize your online store on the PrestaShop platform for SEO in the administration panel and directly in the website code. Actions related to changes to the template code require specialized programming knowledge. The system code and the PrestaShop template were written in PHP and SMARTY technology so in this guide we will deal with basic optimization that can be done even by a novice user. Meta title and description tags - the basis of SEO One of the first steps on every website should be to optimize the title and description meta tags . In online stores meta data should be set both on the home page and in product categories.
It is one of the most popular e-commerce. Prestashop is based on open source code which makes it free. A large community of programmers has emerged around the CMS in question creating new modules and add-ons to improve Netherlands Mobile Number the operation of the platform. This system is characterized by the fact that it is very easy to use . The administration panel is intuitive and even a person who has not had much experience with programming should be able to handle the basic configuration. The PrestaShop system also includes many functionalities that allow you to quickly and easily launch a basic online store. The developers also took care of functions that are related to the store's SEO more about which later in the article.
This system will be perfect for owners of small and medium-sized online stores . For larger numbers of products dedicated systems or platforms such as Magento or Shoper will work better . SEO optimization of the PrestaShop store - administration panel You can optimize your online store on the PrestaShop platform for SEO in the administration panel and directly in the website code. Actions related to changes to the template code require specialized programming knowledge. The system code and the PrestaShop template were written in PHP and SMARTY technology so in this guide we will deal with basic optimization that can be done even by a novice user. Meta title and description tags - the basis of SEO One of the first steps on every website should be to optimize the title and description meta tags . In online stores meta data should be set both on the home page and in product categories.